Social media has taken a prominent role in our lives. Almost everyone uses it, and for many reasons. Social media has also taken a significant place in the recruiting and job search space. It is used by job seekers to find new opportunities, and it’s also used by hiring companies and sales recruiters to identify potential candidates.

Here are some of the key ways social media is having an impact on your job search:

1. Greater Access to Jobs

One of the greatest benefits of using social media is having greater access to job opportunities. Companies use social media to communicate new job posts. Therefore, social media is a great source of potential jobs.

2. A New Form of the Reference Check

Social media has also become a new form of reference check. Companies are increasingly using social media to look at candidates. Social media is a source for them to learn more about you, verify information, and compare what you said in your interview with what is stated on your social profiles.

3. All Social Media Profiles Matter

LinkedIn, Facebook, Twitter, Instagram, and more all matter. Companies are not just looking at your LinkedIn account. They are looking at your profiles, posts, comments, and your activity on all social profiles. Hiring companies want to get a holistic perspective of who you are professionally and personally.

4. Who You Know Is Important

We all know networking is important. Social media can make some of your connections known. These connections can get you introductions and can help get you an audience with recruiters and hiring managers. Your social connections can help you get access to more opportunities.

5. Trust Factor

A strong social media presence can help you gain the trust of hiring companies. Having complete and professional profiles with information that can verify what you’ve said in your interview can help you secure jobs and gain trust with your colleagues and professional connections.

 Review Your Social Presence

When was the last time you reviewed your social presence? Not recently? Make sure you know what is on your profile. It could be hurting your job search.

Learn More About the Impact of Social Media on Sales Careers

Learn more about how social media can impact your sales career by reading these blog posts from our sales recruiters:

Want to Attract Recruiters to Your LinkedIn Profile? 5 Profile Rules to Follow

5 Ways to Leverage Social Media to Make More Sales

4 Ways to Use Social Media as a Sales Tool

SalesForce Search is a sales recruiting company which specializes in the recruitment and placement of sales professionals. We recruit salespeople in every sector of the economy including, software, manufacturing, financial services and medical devices. Find the right salesperson for your organization, start your search here.