Do you dress for success? What you wear matters. It matters during your job interview, when you are in a sales meeting, and anytime you are meeting someone for the…
Do you dress for success? What you wear matters. It matters during your job interview, when you are in a sales meeting, and anytime you are meeting someone for the first time. First impressions matter, and what you wear has an impact on how people perceive you.
“Whether you like it or not, your clothing communicates — and it can have a serious effect on your ability to achieve success,” says Jacquelyn Smith on Business Insider.
“Research shows that your appearance strongly influences other people’s perception of your financial success, authority, trustworthiness, intelligence, and suitability for hire or promotion. And, because perception is often reality, what you wear not only communicates who you are in the minds of others but also influences your level of career advancement,” she adds.
A study by an assistant professor of organizational behaviour at the Yale School of Management found that clothing associated with a higher social status can increase job performance in competitive tasks, such as sales.
The study used a role playing exercise negotiating the sale of a hypothetical asset, and better dressed men fared better:
As you can see, what you wear can have an impact on your sales performance. So, it may be time to re-think your attire.
Here are some simple tips that will help you look and feel your very best:
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Claire has 4+ years of experience in sales and recruitment. As a Director of Client Services, her main objective is to connect great people to great companies by building strong relationships with both top clients and candidates in the sales industry. She specializes in sales roles of all seniority levels for both enterprise and start-up clients North American wide. When Claire isn't networking with top talent, she enjoys being outdoors, traveling and spending time with friends & family.