Finding stellar sales reps can take significantly improve the financial standing and overall morale of a company, so the process that brings them in is extremely important. Hiring sales people can be a resource-consuming endeavor, pulling employees away from their productive jobs to sift through resumes and conduct interviews.

Why do CEOs often choose to work with sales recruiters instead of managing hiring themselves? Take a look at the following five reasons:

1. Good Recruiters Have Access to a Broader Range of Candidates

When you’re looking for great sales reps, you’re limited to the people you know or can reach through job postings. A good sales recruiter, however, has access to a much broader range of candidates.

Recruiters not only know about the sales people who are actively looking for a job change, but they also know about people who would make a change if the right position became available. When you list a job posting on your own and hope for the best, you’re only able to reach a small fraction of the sales reps who might be willing to work for you if given the chance. Sales recruiters can tap into the unseen pool of possibilities.

2. Sales Recruiters Increase the Chances of Job Offers Being Accepted

Nothing is more frustrated than going through the entire hiring process, extending a job offer to your chosen candidate, and having the candidate turn you down. Back to square one, you might feel like throwing up your hands and giving up.

Sales recruiters develop pre-qualifying processes and carefully assess the interest of candidates early on in the hiring process. They also assess the interest level of candidates all through the interviewing process to ensure that the job is a good match with the candidate. In other words, a good recruiter will present you with at least one other finalist who is pre-qualified, just in case your top pick declines your offer.

3. Sales Recruiters Save CEOs Time

CEOs are busy, and their time is most often better used in running and expanding their companies than in finding sales reps to hire. That’s not to say that hiring is unimportant. In fact, hiring the best sales people is essential to the success of a company. However, sales recruiters have specialized skills that help them to find the right people for you in an efficient and successful way. By turning hiring over to specialists, CEOs can spend their time doing what they do best.

4. Recruiters Can Negotiate for You

In addition to tapping in to unseen pools of candidates and keeping tabs on interest levels all through the hiring process, having a third party do your negotiating for you can help you to start off your relationship with your new hires in a more positive light. Sales Recruiters have experience turning any hiring situation into a win-win situation, and they can help you to settle all the hiring details satisfactorily before the real work begins.

5. Developing a Good Relationship with a Sales Recruiter Can Make Your Job Easy in the Long Term

Any time you work with a new vendor or client, it takes some time to get used to one another. Once you have gone through the hiring process with a sales recruiter, however, the recruiter will know what you look for in candidates and will understand the culture of your company.

As sales recruiters meet sales people day in and day out, they will be able to sense which sales reps would work well with your firm and which ones wouldn’t be quite right. Therefore, when an opening comes up, your long-term sales recruiter may already have candidates in mind to send your way. A relationship like this is priceless when it comes to getting the right people on your team.

As you can see, CEOs save themselves time, resources, and hassle when they work with sales recruiters.