If your current sales talent pool is getting a bit shallow, you may want to consider utilizing an online sales recruitment process to get some new talent into your organization. As more job seekers start to go online in their search for jobs, this is a great time to find highly talented sales people who will be an asset for your organization. Chances are, your competitors are already utilizing this technique and finding the people you want to work for you.

1. Utilize social networking sites in the online sales recruitment process.

There are numerous social networking sites that are ideal for companies looking to recruit new talent. The first place to start is LinkedIn. This is not only a great way to find candidates, but you’ll also be able to network with your peers. If you don’t already have a LinkedIn profile, create one and start taking advantage of all this social networking site has to offer.

Facebook is another good place to look for talent. Once again, you should already have a business profile on this service, since it can be a great tool to help increase your visibility with the public as well as job seekers. When you have an available position, post it on your timeline and publicize it.

2. Blogging for candidates.

Corporate blogging is an often overlooked tool in the online sales recruitment process. Ideally, you should already have a corporate blog that you update at least once a week. This is a great marketing opportunity as well as a way to interest people into your job openings. You can create a circle that brings your blog into your social networking efforts and helps further promote your job openings.

In order to attract top talent, make sure you use your blog to publicize what your company does to help the public and what makes you an employer of choice. This will work in your favor in a multitude of different ways.

3. Tweeting job opportunities.

Lastly, services like Twitter and Tumblr can be used to help further promote your job openings as part of your online sales recruitment process. These sites are ideal to use if you are looking for younger candidates. Not only will you be posting about your jobs, but other users can retweet these postings to their own networks and give you a lot more coverage.

As you can see, there is no one way to tackle online sales recruitment. The best strategy utilizes a multi-pronged approach to ensure that you’re throwing a wide net to interest the talent you are looking to recruit. As a bonus, you’ll also be helping publicize your company and help interest potential customers at the same time.