Good sales people don’t just post their resume to a career site and wait for the calls to come rolling in. They know in order to find the job they want, they need to be out in the field selling themselves, using the same tactics that helped them become top sales people in the first place. It is also difficult to get the attention of top sales people because they are in such high demand. At the same time, you need to know what would qualify a top sales person at your company in order to identify the new talent with the best chance of succeeding in your organization. To entice these individuals to work for you, you really need to be front and center with your recruiting efforts. These are all areas where sales recruiters can have an immediate impact on your recruiting process.

Sales Recruiters Reach Sales People In the Field

Good sales people who are looking to move to another firm might not be openly searching for another opportunity. They know that this knowledge could change their relationships with current clients, not to mention their employer. Instead, successful sales people tend to look to the following avenues to find an opportunity:

• Discreet job fairs
• Networking meetings
• Trusted peers

Considering the number of career oriented events that happen in Toronto alone, it would be difficult for you to ensure your company had a presence at the events most likely to bring good sales people to your firm. Sales recruiters in Toronto already know which events attract top talent, and can bring your company to the table to bring that talent to you.

Sales Recruiters Get Sales People’s Attention

A good sales person might be unhappy with certain aspects of the company they are currently working for, but that does not necessarily mean the sales person is actively looking for another opportunity. Good sales people make good compensation for the work they do, and this alone might be preventing individuals who might otherwise be interested in working for you from exploring the job market.

Toronto sales recruiters can leverage their industry connections to identify these individuals and invite them to consider your opportunity through personal contact, the guaranteed way to attract the attention of a top producer. The sales person who is contacted on your behalf, rather than being required to contact you first, will start the interview process already feeling valued. This ensures you will have that individual’s full attention as you move towards a successful hire.

Create an Employee Profile with a Sales Recruiter

Every organization wants to have good sales people behind its products and services, but when you are looking for a good sales person, what benchmarks are you really looking for in that person? If you want to capture the best talent and ensure a good match for your company, you need to drill down to specifics:

• Does this person just meet sales quotas consistently, or do they beat quotas consistently?
• Does this person have a track record of bringing in new and profitable clients?
• Can this person demonstrate success in generating their own leads?

Oftentimes, just being able to sell is not enough; even a middle of the road sales person can coast on a few established clients and make occasional big sales look like a personal success. A sales recruiter can help you develop an accurate profile and target top producing individuals for interviews.

It is challenging to find good sales people, but that does not mean that all of the good sales people potentially available to your organization are working elsewhere. If you’re using sales recruiters, Toronto’s job market is much smaller and focused only on the individuals that you want to have work for you.