7 years ago
February 21, 2017

How Sales Recruiters Can Help You Find Top Sales People

Finding top sales people can be challenging, to say the least. But sales recruiters can help you find the best in the industry. Learn more.

Rhys Metler


Your sales team is your company’s most critical and important asset—you need to make sure that your team is the strongest it can possibly be by carefully selecting the right people to bring onboard.

Your sales team can literally make or break your company, so it’s important to put in the time, effort, and money into hiring the right sales people. Unfortunately, though, in a field where three out of four people don’t know what they’re doing and don’t get results, it’s incredibly difficult to hire top talent. More often than not, you end up making hiring mistakes and are left to deal with the consequences of your bad hires, all while your sales team suffers.

Because hiring sales people is such a vital task, you can’t rely on your gut feeling and you can’t just hope and pray that your hiring instincts are right. You need to be absolutely, totally, and completely sure that you’re finding and hiring the best. And how do you guarantee this almost impossible result?

Whether you need to hire one sales leader to help you grow your organization or you need to build an entire sales team from scratch, your best bet is to work with sales recruiters for your hiring needs. This is the only way to ensure consistently successful hiring results. Here’s how sales recruiters can help.

They Have a Solid Recruitment Process

Sales recruiters can provide you with top sales people time and time again because they have a solid, repeatable recruitment process that never fails. They have a process that is designed to identify the key elements required for superior performance, that eliminates personal bias, and most importantly, that takes a holistic approach to recruiting. They consider your business’s unique needs by gathering information about your corporate sales goals and sales processes, identifying key deliverables, and creating interview guidelines. With this information, they then go on the search for finding you the right sales people for your team, who will not only have the right experience and skills you need, but who will also be a good fit for your company.

They Have a Wider Reach

If you’re only finding applicants through job boards, it’s no wonder why you’re not finding top talent on your own. Sales recruiters take a multi-pronged approach to recruitment. They might use the occasional job board, but they also use social media to their advantage, network day in and day out, and use inbound marketing to attract top

talent, among other tactics used. By using many different channels and thinking outside of the box in terms of where to recruit, they can find you candidates that you would never have access to on your own.

They Understand What Makes a Great Sales Person

Many sales recruiters were once sales people themselves. They’ve made cold calls, they’ve pitched products and services, and they’ve worked with some of the best sales organizations in the country. This makes them uniquely qualified to evaluate and assess candidates for sales organizations just like yours. They know which personality traits, qualities, and skills result in a higher likelihood of success, and they know how to spot top talent in a sea of mediocre candidates.

They Build Relationships

Sales recruiters excel at what they do because they know how to build relationships. They know that recruiting takes time, and they are willing and able to put in the time and effort required to build relationships based on trust and respect. This is critical when it comes to recruiting passive candidates and top talent. They know how to approach top talent, they know what to say to make them pay attention, and they know what to dish out to make them take offers of employment.


Rhys Metler

Rhys is a tenacious, top performing Senior Sales Recruiter with 15+ years of focused experience in the Digital Media, Mobile, Software, Technology and B2B verticals. He has a successful track record of headhunting top performing sales candidates for some of the most exciting brands in North America. He is a Certified Recruitment Specialist (CRS) and has expert experience in prospecting new business, client retention/renewals and managing top performing sales and recruitment teams. Rhys enjoys spending quality time with his wife, son, and daughters, BBQing on a hot summer day and tropical vacations.