7 years ago
February 21, 2017

5 Sales Improvements I’ve Made Using HubSpot’s Sidekick

With HubSpot’s Sidekick, you can make these five sales improvements that will increase your productivity and help you generate more revenue.

Rhys Metler


As a sales rep, I’m always looking to make sales improvements. I’m always searching for ways to increase productivity and streamline my work methods so I can hit more sales targets, increase revenue, and get higher commission cheques. All sales improvements I make help me make more cash for my company and for myself.

So in the hopes of making sales improvements, I decided to try HubSpot’s Sidekick to see how I could benefit from this new sales acceleration product.

HubSpot’s Sidekick is a browser and email extension wrapped up into one. It is a relaunch of the company’s Signals tool, which I had never used. But since additional features were added that make prospecting, connecting, and engaging with leads that much easier, I decided to give Sidekick a shot—and am I ever glad I did.

Check out the five sales improvements I’ve made since integrating HubSpot’s Sidekick into my CRM system.

Reaching Out to Potential Leads Has Never Been Easier

HubSpot’s Sidekick works in the background when you’re researching prospects online. Go to a prospect’s company website and suddenly all of the contact information you need is right there on your screen. I don’t have to dig around to find contact names, email addresses, or phone numbers anymore. I can reach out to potential leads faster because I have all of the accurate data I could need right in front of me, without having to key it into my system manually.

Finding New Prospects Is a Breeze

HubSpot’s Sidekick not only gives you information about a prospective company that you’re researching online, but, even more amazingly, it gives you a list of related companies too! With no effort at all on my part, I had a full list of new prospects that could have previously taken me hours or even days to find. HubSpot’s Sidekick is definitely intuitive and makes prospecting a breeze.

I’m Always in the Loop

It’s so much easier for me to close more deals with the real-time data I get from HubSpot’s Sidekick. Of all the sales improvements I’ve made with this extension, closing more deals is the best one. And a lot of it is thanks to live notifications. When prospects engage with me—by clicking on my emails, visiting our website, or contacting me on social media—I know about it right away. I don’t miss out on opportunities to sell anymore. No matter which channel they’re engaging with me on, I’ll know about it in real time so I can contact them while I’m still fresh on their minds.

More Relevant Communications

I deal with a lot of clients, and sometimes it’s hard to keep track of every detail. Unfortunately, these details might just be the reason I close a sale, so it’s important that I know who I’m engaging with. When I get notifications that a prospect has engaged with me on a communication channel, HubSpot’s Sidekick also gives me all of the context I need to communicate effectively. I can see the buyer’s professional history, contact information, email history, location, and even mutual contacts.

More Time to Sell

It’s easier to make sales improvements and increase my sales numbers when I’m not stuck at my desk for the majority of the day entering data. HubSpot’s Sidekick works silently in the background to track and enter the data that I’ll need again in the future. Eliminating most of the data entry from my day not only means I can be in the field making sales calls more often, but it also means that I can have confidence in knowing that the information that’s been entered is accurate—no more worrying about typing errors!

Try out HubSpot’s Sidekick and you could benefit from these five sales improvements, too.

Rhys Metler

Rhys is a tenacious, top performing Senior Sales Recruiter with 15+ years of focused experience in the Digital Media, Mobile, Software, Technology and B2B verticals. He has a successful track record of headhunting top performing sales candidates for some of the most exciting brands in North America. He is a Certified Recruitment Specialist (CRS) and has expert experience in prospecting new business, client retention/renewals and managing top performing sales and recruitment teams. Rhys enjoys spending quality time with his wife, son, and daughters, BBQing on a hot summer day and tropical vacations.