8 years ago
July 22, 2016

5 Advantages of Hiring Sales Reps through a Sales Recruiting Firm

Hiring sales reps can be a costly challenge. But it can be made much easier and more effective with a sales recruiting firm. Learn more.

Rhys Metler

Hiring sales reps is the bane of most sales departments. Great sales people are hard to come by in a sea of mediocrity. Recruiting and hiring is time consuming and takes sales managers away from more pressing responsibilities. And the entire hiring process can become quite costly.

But hiring sales reps doesn’t have to be such a challenge. You can easily hire top sales people if you go through a sales recruiting firm.

Here are some of the main advantages of hiring sales reps through a sales recruiting firm.

1. Market Knowledge

A sales recruiting firm will have knowledge of the market at their fingertips. Recruiters can give sales managers insights as to what’s happening in the industry right now, including the current trends, best practices, and more. They also know where available talent is, how to reach out to them, what salary must be offered, what career expectations the top sales people in the market have, and what available skillsets are currently in demand or in shortage. Recruiters will be your eyes and ears in the market, can tell you what your competitors are doing, and will act as your partners in the field.

2. Greater Reach

Hiring sales reps is particularly difficult because great sales people are hard to find. They might be selective or they might be passive in their job search. Often, the best sales reps that you want to have on your team don’t have time to search for new opportunities full time and don’t respond to job advertisements. You know you should hire passive candidates, but how can you reach them? Many of them have relationships with trusted sales recruiters.

Your recruiters don’t just post ads on online job boards. They go above and beyond to create, build, and maintain relationships with the greatest sales people that are often difficult to reach and completely off your in-house team’s radar. You can leverage these valuable networks to connect with sales reps with the skills and experience that you need.

3. Candidates, not Applicants

Most in-house hiring teams focus their talent attraction efforts on attracting applicants—the ones who respond to adverts or apply through your website. But when you focus on applicants, you waste a lot of time filtering, assessing, matching, and communicating with people who just aren’t a good match to your open sales positions.

When you use a sales recruiting firm, however, you’ll only be considering candidates—job seekers who have been pre-selected and pre-screened to match all of your criteria. These candidates are unlike applicants because they’re worthy of consideration and interview, right off the bat.

4. Employer Branding

Without an employer brand, you will have trouble hiring sales reps that can really sell. People need to know why they should work at your company. They need to know what it’s like to work there, what career openings are available, what benefits and perks you offer, and what type of corporate culture you have.

Partnering with the right sales recruiting firm can allow you to have a partner that can give potential candidates the insights they want and need about your business. They’ll represent you as an employer of choice.

5. Budget and Resources

Learning new market knowledge takes time. Reaching out to top sales reps can be costly. Finding candidates requires the use of costly technology for effective job matching. And employer branding requires a big budget for marketing. A small sales organization may not have the budget or resources required for these hiring activities.

Partnering with a sales recruiting firm can allow your hard-pressed HR team to benefit from its tools, technologies, and resources, at a price you can afford.

When hiring sales reps, go through a sales recruiting firm. You’ll be glad you did.

Rhys Metler

Rhys is a tenacious, top performing Senior Sales Recruiter with 15+ years of focused experience in the Digital Media, Mobile, Software, Technology and B2B verticals. He has a successful track record of headhunting top performing sales candidates for some of the most exciting brands in North America. He is a Certified Recruitment Specialist (CRS) and has expert experience in prospecting new business, client retention/renewals and managing top performing sales and recruitment teams. Rhys enjoys spending quality time with his wife, son, and daughters, BBQing on a hot summer day and tropical vacations.