To continue improving your sales success focus on nurturing your natural selling abilities so that you can really shine.
Do you know what differentiates great sales people from the rest of the crowd? Their innate, natural abilities that make them well suited for this type of position. Sure, you can teach technique, but many of the best traits that make sales people successful are simply ingrained in their personalities.
If you’re doing well in sales, but you want to improve, in many cases, you need to focus on nurturing your natural selling abilities so that you can really shine. Luckily, this is an easy process that not only helps you improve your sales, but it also helps you develop a deeper understanding of what makes you tick.
Creativity is a common sales ability, but it’s one that is rarely nurtured. When you’re stuck in the day to day grind, your creativity can fall by the wayside. Simply doing a few exercises every day will help keep your creativity sharp and help hone your selling abilities. Every day, present yourself with a hypothetical sales situation and come up with different ways to solve each situation.
Passion can’t be faked, and it’s one of the most vital selling abilities. Ideally, you should be working for a company that you can be passionate about. If you’ve never really thought about it, take a look at the products or services or the actual company you work for and find ways that it helps improve other people’s lives. This is a great way to develop passion and belief in what you are selling.
One of the biggest stumbling blocks for sales people are the temptations to take the easy route, to focus on the sale instead of the customer. While sales can be incredibly lucrative, those who take the dishonest route in order to get ahead, usually end up behind. Your selling abilities give you the inside track, but always remember to practice integrity and avoid the trap of overselling or flat-out lying to customers to get them to buy.
Truly great sales people share the common thread of setting and achieving their goals, both the short and the long term. It’s easy to shift your focus to worrying about making a sale on each call and getting frustrated when things don’t go your way. Once you’re frustrated, you begin to lose sight of your goals and can even fall into the trap of pessimism. One of the most important selling abilities is learning to set different goals for yourself and applying yourself to achieve them. When things get tough, step back, look at your goals and re-position yourself to make them happen.
Every sales person develops their own unique process to get the sale, and typically, you’ll also have a set process that is designed by the company you’re working for. You can improve your selling abilities by creating a process that works for your unique personality. When you create a step-by-step game plan for your sales calls or meetings, it not only helps with dealing with nerves, but it supplies you with a success blueprint that you can follow. This is where learning from other great sales people and adapting their blueprints for your own sales abilities comes into play. Remember, you can always learn something new!
Your selling abilities got you to this point in your career. Don’t forget to spend a little time each day developing and nurturing these abilities — they’ll help you stay on top and achieve your goals!
Rhys is a tenacious, top performing Senior Sales Recruiter with 11+ years of focused experience in the Digital Media, Mobile, Software, Technology and B2B verticals. He has a successful track record of headhunting top performing sales candidates for some of the most exciting brands in North America. He is a Certified Recruitment Specialist (CRS) and has expert experience in prospecting new business, client retention/renewals and managing top performing sales and recruitment teams. Rhys enjoys spending quality time with his wife, son, and two daughters, BBQing on a hot summer day, tropical vacations and cottaging.